Finding Your Voice: Hailey Krajewski on Storytelling, Strategy, and Sustainable Success
About the Episode
In this episode of Queen Me, we are joined by Hailey Krajewski - a conversion copywriter, messaging strategist, and former nonprofit development professional - for a conversation about the power of words, the art of storytelling, and how women can show up boldly in business without burning out.
Hailey shares how her early career in nonprofit fundraising taught her that great writing isn’t about selling - it’s about connecting. That lesson became the foundation for her work helping entrepreneurs craft authentic, high-converting messaging rooted in empathy and trust. Together, Ashley and Hailey explore how women can overcome imposter syndrome, embrace their natural voices, and use intentional communication to grow businesses that align with their values and lives.
Key Takeways
Storytelling as Strategy: Hailey began her career in nonprofit development, where she discovered how powerful stories can move people to act. She later transitioned into entrepreneurship, helping women business owners use story-driven messaging to attract the right clients and build trust.
The Power of Clarity: Effective messaging isn’t about clever taglines - it’s about clarity. Hailey encourages entrepreneurs to communicate exactly what they do, who they help, and how people can work with them, removing the fluff and focusing on connection.
Overcoming Imposter Syndrome: Many women struggle to sound “professional” at the expense of sounding human. Hailey reminds us that authenticity is our greatest differentiator - and that we already have everything we need to be the voice of our brand.
Emotion Drives Action: People buy from emotion, not logic. By interviewing her clients’ clients, Hailey captures real language and emotions that help brands speak directly to their audience’s dreams, frustrations, and desires.
AI as a Tool, Not a Crutch: Hailey uses AI tools like ChatGPT for brainstorming and structure, but insists the magic happens in the edit. She trains AI with client insights and personal tone, showing how to blend technology with humanity to produce authentic copy.
Designing for Balance: Hailey models what sustainable entrepreneurship looks like - working a four-day week, prioritizing family time, and focusing each day on three core actions: mindset, nurturing, and sales. Her approach proves that success doesn’t require exhaustion.
Defining Legacy: For Hailey, legacy means helping women find their voices, build businesses with integrity, and create ripple effects of empowerment for their families and communities.
Unleashing Her Inner Queen: Hailey’s inner queen shows up when she trusts her own voice and refuses to shrink for others. Her daily practice of self-check-ins and future-focused embodiment reminds women: you already are the person you aspire to be.
